Holidays in the Spanish sun remain a necessity for British consumers – not a luxury. As figures just released by the Spanish airport operators AENA reveal that UK visitor numbers to Lanzarote have increased by 6% so far this year. With a total of 708,506 British tourists enjoying a holiday on the Island of Fire to October end.
Lanzarote´s popularity as a year round holiday destination has been further reinforced by the release of these latest figures from AENA. Which indicate that total foreign tourism to the island is up for the year to date, with a total of 1,341,556 foreign nationals arriving on flights to Lanzarote across the period January to October 2008.
News that confounds media speculation that the credit crunch could spell the end for holidays abroad. Whilst also making happy reading for the owners of apartments and holiday villas in Lanzarote.
British tourists continue to lead the way, accounting for well over 50% of all visits by foreign nationals.
But consumers from Eire are also reluctant to relinquish their holidays abroad. With AENA´s figures revealing that 186,759 tourist from the Republic have visited Lanzarote across the first ten months of 2008. An increase of 1.39% versus 2007. So further cementing Lanzarote´s position as the most popular destination for Irish tourists in the whole of Spain.
Significant increases in visitor numbers have also been recorded in the main Scandinavian markets. Which was once a major supplier of visitors for Lanzarote back in the days when tourism was first taking off in the 1970´s and 80´s. With Swedish visitor numbers up by 35.07% year on year, followed by Norway (up 19.6%) and Finland (up 14.33%).
One negative note sounded by the latest AENA figures is that German tourism to the island continues to fall. Down by 13.23% to 226,088 visits, maintaining a longer term pattern of decline as German visitors desert Lanzarote in favour of other, newer holiday destinations, such as Egypt and Turkey.
That being said Germany remains the second largest tourist market for the island and local tourist authorities are hoping to reverse this trend with a multi million euro marketing campaign designed to woo back the missing German guests. And overall the AENA figures illustrate the continued buoyancy of Lanzarote´s key tourist industry – despite the credit crunch, falling pound and failing airlines.
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